Black Kids, "Look At Me (When I Rock Wichoo)"
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I think one of the biggest shames in Pitchfork's unexplained about-face is that a sincere lover of good-time pop music should love this record. It's 80's-aping and faux-Brit (they're from Florida), but it doesn't matter with songs like this. You have the Go! Team-style cheering and choruses that are catchy as hell, there's the disco beat with the dance floor cooldown in the middle, and it's all done with a genuine love that's hard to resist. It may not be genius or an instant classic, but what I always respected about Pitchfork is that they could judge records by their artistic intent, knowing when to shrug off an artist's gimmicks (see: Vampire Weekend) or shortcomings to figure out what they're after there and rate the record on that. Maybe they had some good reason for panning Partie Traumatic, but since they never bothered to tell us what that was, I'll tell you now: it's a blast. Nothing more.






